The prospect exists that Britain will leave the European Union after the referendum, which is…
Category: Digital Marketing
Digital Marketing
Can the EU’s Digital Markets Act rein big tech in
The Digital Markets Act has some flaws, and there are still many questions. However, it…
Digital Marketing
How the African digital economy weaves its web using 2G
The global GSM Association has published some staggering figures in Tanzania. The group collects data every five…
Digital Marketing
Regulating the content will not make the internet safer. We need to change business models
The Online Safety Bill is a major change in the law that governs what can be…
Digital Marketing
Cambridge Analytica’s ‘secret’ psychographic tool is an old ghost
The Facebook and Cambridge Analytica controversy has shown how easily our social media data can…
Digital Marketing
We dismiss online politics at our peril because it is more than just slacktivism
Social media has become a commonplace place to share political opinions. What does this mean…
Digital Marketing
You are the product if it is free online
This question and its response reveal a conceptual disconnect from the old to the new….
Digital Marketing
Online advertisements know who you are, but can they also change you
You may be surprised to learn that online advertisements know more about your personality than…
Digital Marketing
Why Meta’s share price collapse is good news for the future of social media
Facebook may not be the original social media platform, but it has stood the test…
Digital Marketing
The shift to online music highlights the power of a few tech giants
This shows how the internet fundamentally changed our consumption. A UK-based trade association representing the…