Have you heard of nostalgia marketing? It is a truly clever method for brands to tap…
Category: Digital Marketing
Digital Marketing
Microsoft’s Guide to Marketing During the Holidays
Microsoft’s guide to marketing for the holiday season was released earlier this fall and is…
Digital Marketing
Effective Marketing Strategies to Transform Your Gym’s Growth
As fitness owners are increasingly embracing digital engagement in the industry, it is important to…
Digital Marketing
Apple Watch sales slump, Microsoft ditches smartphones, Reddit users unhappy
This week, Apple’s Apple Watch sales have been declining. Microsoft CEO Satya Nadella announced 7,800…
Digital Marketing
Pacific Nations lose shortwave radio service that warns of natural disasters and evades dictators
The ABC has claimed that shortwave radio transmissions are outdated. They can travel thousands of…
Digital Marketing
AI developers often ignore safety in the pursuit of a breakthrough
AI regulation must consider the harms and the benefits of the technology. Harms that regulation…
Digital Marketing
The changes made this week are a victory for Facebook, Google, and the government
Facebook announced on Tuesday that it would restore news to Australian users and sign commercial…
Digital Marketing
The rules of content marketing are changing and will impact what you see on social media
Content marketing is the term for ads that do not directly promote a product but…
Digital Marketing
Why YouTube product placement cannot be regulated as television
A typical model for internet businesses is first to build traffic and then add advertising….
Digital Marketing
The exceptions to copyright in Canadian education are not a loophole
The campaign follows on from the ” Canadian Stories ” by a coalition consisting of over 20 publishing…